A PandoDaily article by Jeremy Massler and Adam L. Penenberg provides a brilliant illustration of how online investigative journalism should work.
In their March 26, 2014, article, “Busted! How we unmasked the man behind the Internet’s cruelest celebrity death hoaxes,” Massler and Penenberg describe how persistence and paintstaking research enabled them to identify the man behind a site called eBuzzd.com that featured numerous false reports about various celebrity deaths.
What they found proves to be an eye-opening and cautionary tale about how easily the web can be abused and misused for profit by people with no regard for laws, facts or others’ feelings. Read the whole thing … it’s fascinating, if also deeply disturbing.